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千人規模の広告エージェンシーを自社内に作ってしまったアップル

Posted in アップル, 広告 by shiro on 2014年6月11日

For Apple, Marketing Is a Whole New Game | Advertising Age

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Phil Schiller Exploded On Apple’s Ad Agency In An Email

Posted in ひと, アップル, 裁判, 戦略 by shiro on 2014年4月8日

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Phil Schiller Exploded On Apple’s Ad Agency In An Email | Business Insider

Second Best Evidence From Apple-Samsung Trial: Phil Schiller Email Exchange With TBWA/Media Arts Lab | Daring Fireball

Apple’s Ad Account With TBWA | Business Insider

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