Paid Apps Aren’t Dead — but They Are on Life Support

Posted in アップル, アプリ by shiro on 2013年10月9日

有料アプリは終わった, わずかな例外を除いては

Posted in アップル, アプリ by shiro on 2013年10月4日


It’s Over For Paid Apps, With A Few Exceptions | TechCrunch

有料アプリは終わった, わずかな例外を除いては | TechCrunch Japan

Paid Apps On The Decline: 90% Of iOS Apps Are Free, Up From 80-84% During 2010-2012, Says Flurry | TechCrunch

In-App Purchase Revenue Hits Record High: Accounts For 76% Of U.S. iPhone App Revenue, 90% In Asian Markets | TechCrunch

Remember when I’d never link to TechCrunch during the Arrington days? |

有料アプリの時代は終わった | maclalala2

Premium vs Freemium vs Subscription

Posted in App Store, アップル, アプリ by shiro on 2013年10月4日

Underscore Price Dynamics

Posted in App Store, アップル, アプリ, iOS by shiro on 2013年9月30日


Underscore Price Dynamics |

This is the real reason why Apple doesn’t care about upgrade pricing: there’s no demand from customers. The market has shown that free apps will be downloaded at least an order of magnitude more than paid-up-front apps, and smart use of in-app purchase in a free app is likely to make more money. Over time, this trend has only become stronger and more clear.

Paid-up-front iOS apps had a great run, but it’s over. Time to make other plans.

有料アプリの時代は終わった | maclalala2

The age of pre-paid apps is over | iMore

#145: Real World Price Dynamics with Lauren Smith. | Developing Perspective