Why Can’t Amazon And Apple Catch a Break on Madison Ave? | Advertising Age
Advertising Sales Are a Tough Slog for Both — And for A lot of the Same Reasons
Ad Age on Apple and Amazon | Daring Fireball
On its screen is the cover of the same Time issue, just as it would appear on the real device. The only text is the official iPad mini logo. It’s a great example of minimalist design sometimes being best, and gets across the point that iPad mini is capable of delivering magazine content — even showing what it will look like.
この iPad mini 広告は秀逸！ | maclalala2
Best Dell Ad Ever | Daring Fireball
The device in question doesn’t actually look much at all like a MacBook Air or an iPad. It looks like a broken chair.
Newsday’s Ad For Its iPad App Is Brilliant | Silicon Alley Insider
Fly on the wall says Apple made Newsday kill funny iPad ap ad | NetworkWorld.com
newsday ipad | YouTube
Apple Considered Purchasing AdMob? | Mac Rumors
AdMob Said to Talk With Apple Before Google’s $750 Million Deal | Bloomberg.com
〈グーグルに買収される前に AdMob はアップルとも話をしていた〉
Why Apple Considered Buying AdMob (AAPL, GOOG) | Silicon Alley Insider
〈なぜアップルは AdMob の買収を検討していたのか〉
Apple met with AdMob about a month ago, according to a source briefed on the situation. We first noted these talks last week, when we covered Google’s announcement that it had purchased AdMob. Bloomberg ran a similar story over the weekend, noting that “Apple contacted AdMob a few weeks before Google made its bid.” [...]
That’s not something it’s ever been able to do, except recently in its retail stores. So it seems that Apple’s interests in mobile advertising are about technology — at least, at first. We understand that Apple is interested in purchasing intellectual property, products, and people — and less the idea that it’s already purchasing an already-functional ad network.